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	<title>Comments on: Sony PS division has lost $4.7 billion since launching PS3</title>
	<atom:link href="http://www.vg247.com/2009/10/30/sony-ps-division-has-lost-4-7-billion-since-launching-ps3/feed/" rel="self" type="application/rss+xml" />
	<link>http://www.vg247.com/2009/10/30/sony-ps-division-has-lost-4-7-billion-since-launching-ps3/</link>
	<description>VG247.com</description>
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		<title>By: ranksshabba</title>
		<link>http://www.vg247.com/2009/10/30/sony-ps-division-has-lost-4-7-billion-since-launching-ps3/comment-page-2/#comment-121782</link>
		<dc:creator>ranksshabba</dc:creator>
		<pubDate>Mon, 02 Nov 2009 14:53:11 +0000</pubDate>
		<guid isPermaLink="false">http://www.vg247.com/?p=64975#comment-121782</guid>
		<description>There is no such index as US retail price inflation (RPI)

The do publish CPI - Consumer Price Index.

But I guess that&#039;s what you meant.

Big losses anyway!

Sony $4billion loss on ps3. Ouch.

Microsoft $4billion loss on Xbox and $4billion loss on Xbox360.

Nintendo printing money with their Wii and Wii Fit.

Guess this means that us gamers will not be having a new generation of hardware from Microsoft and Sony any time soon!</description>
		<content:encoded><![CDATA[<p>There is no such index as US retail price inflation (RPI)</p>
<p>The do publish CPI &#8211; Consumer Price Index.</p>
<p>But I guess that&#8217;s what you meant.</p>
<p>Big losses anyway!</p>
<p>Sony $4billion loss on ps3. Ouch.</p>
<p>Microsoft $4billion loss on Xbox and $4billion loss on Xbox360.</p>
<p>Nintendo printing money with their Wii and Wii Fit.</p>
<p>Guess this means that us gamers will not be having a new generation of hardware from Microsoft and Sony any time soon!</p>
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		<title>By: No_PUDding</title>
		<link>http://www.vg247.com/2009/10/30/sony-ps-division-has-lost-4-7-billion-since-launching-ps3/comment-page-2/#comment-121561</link>
		<dc:creator>No_PUDding</dc:creator>
		<pubDate>Sun, 01 Nov 2009 20:23:37 +0000</pubDate>
		<guid isPermaLink="false">http://www.vg247.com/?p=64975#comment-121561</guid>
		<description>Psychotext is there.

Michael Pachter should be ashamed.</description>
		<content:encoded><![CDATA[<p>Psychotext is there.</p>
<p>Michael Pachter should be ashamed.</p>
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	<item>
		<title>By: Psychotext</title>
		<link>http://www.vg247.com/2009/10/30/sony-ps-division-has-lost-4-7-billion-since-launching-ps3/comment-page-2/#comment-121557</link>
		<dc:creator>Psychotext</dc:creator>
		<pubDate>Sun, 01 Nov 2009 19:18:43 +0000</pubDate>
		<guid isPermaLink="false">http://www.vg247.com/?p=64975#comment-121557</guid>
		<description>US retail price inflation (annual average) for each period as appropriate vs the 2009 baseline.  Exchange rates for the actual original figures are done on a quarterly basis (on the day each quarterly reports is released) so as to ensure a more accurate conversion to dollars and avoid the fairly significant currency fluctuations which have occurred over the last few years.</description>
		<content:encoded><![CDATA[<p>US retail price inflation (annual average) for each period as appropriate vs the 2009 baseline.  Exchange rates for the actual original figures are done on a quarterly basis (on the day each quarterly reports is released) so as to ensure a more accurate conversion to dollars and avoid the fairly significant currency fluctuations which have occurred over the last few years.</p>
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		<title>By: ranksshabba</title>
		<link>http://www.vg247.com/2009/10/30/sony-ps-division-has-lost-4-7-billion-since-launching-ps3/comment-page-2/#comment-121552</link>
		<dc:creator>ranksshabba</dc:creator>
		<pubDate>Sun, 01 Nov 2009 16:42:02 +0000</pubDate>
		<guid isPermaLink="false">http://www.vg247.com/?p=64975#comment-121552</guid>
		<description>Whose inflation rate(s) have you used? Japan&#039;s, USA&#039;S, the UK or another weighted average? 

At what exchange rate, today&#039;s spot-rate only (ignoring the varying valeus across the time span), or an average across the period or another method?

Fisher might be useful to use here or possibly the Tornqvist index.

Tell us pyschotext how you did it.</description>
		<content:encoded><![CDATA[<p>Whose inflation rate(s) have you used? Japan&#8217;s, USA&#8217;S, the UK or another weighted average? </p>
<p>At what exchange rate, today&#8217;s spot-rate only (ignoring the varying valeus across the time span), or an average across the period or another method?</p>
<p>Fisher might be useful to use here or possibly the Tornqvist index.</p>
<p>Tell us pyschotext how you did it.</p>
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		<title>By: Psychotext</title>
		<link>http://www.vg247.com/2009/10/30/sony-ps-division-has-lost-4-7-billion-since-launching-ps3/comment-page-2/#comment-121550</link>
		<dc:creator>Psychotext</dc:creator>
		<pubDate>Sun, 01 Nov 2009 15:34:20 +0000</pubDate>
		<guid isPermaLink="false">http://www.vg247.com/?p=64975#comment-121550</guid>
		<description>/finance geek</description>
		<content:encoded><![CDATA[<p>/finance geek</p>
]]></content:encoded>
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		<title>By: Syrok</title>
		<link>http://www.vg247.com/2009/10/30/sony-ps-division-has-lost-4-7-billion-since-launching-ps3/comment-page-2/#comment-121549</link>
		<dc:creator>Syrok</dc:creator>
		<pubDate>Sun, 01 Nov 2009 15:03:48 +0000</pubDate>
		<guid isPermaLink="false">http://www.vg247.com/?p=64975#comment-121549</guid>
		<description>You do have too much time, Psycho. :D</description>
		<content:encoded><![CDATA[<p>You do have too much time, Psycho. <img src='http://www.vg247.com/wp-includes/images/smilies/icon_biggrin.gif' alt=':D' class='wp-smiley' /> </p>
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		<title>By: Psychotext</title>
		<link>http://www.vg247.com/2009/10/30/sony-ps-division-has-lost-4-7-billion-since-launching-ps3/comment-page-2/#comment-121548</link>
		<dc:creator>Psychotext</dc:creator>
		<pubDate>Sun, 01 Nov 2009 14:57:08 +0000</pubDate>
		<guid isPermaLink="false">http://www.vg247.com/?p=64975#comment-121548</guid>
		<description>That&#039;s quite easy to calculate.  Adjusted for inflation figures are...

&lt;b&gt;Sony&lt;/b&gt;
FY 2007: -$2,103,101,897
FY 2008: -$1,152,422,827
FY 2009: -$577,207,240
FY 10Q1: -$413,541,667
FY 10Q2: -$653,333,333
&lt;b&gt;Total: -$4,899,606,964&lt;/b&gt;

&lt;b&gt;Microsoft&lt;/b&gt;
FY 2002: -$1,379,514,758
FY 2003: -$1,424,782,404
FY 2004: -$1,563,480,809
FY 2005: -$613,732,991
&lt;b&gt;Total: -$4,981,510,962&lt;/b&gt;

So that&#039;s -$4,899,606,964 over 42 months for Sony and -$4,981,510,962 over 48 months for Microsoft.  Or &lt;b&gt;-$116,657,309 per month for Sony vs -$103,781,478 for Microsoft.&lt;/b&gt;

For comparison, &lt;b&gt;Nintendo made $317,926,126 per month over the last 42 months&lt;/b&gt; (adjusted for inflation)... you can probably see why I said Nintendo are laughing their arses off. :D</description>
		<content:encoded><![CDATA[<p>That&#8217;s quite easy to calculate.  Adjusted for inflation figures are&#8230;</p>
<p><b>Sony</b><br />
FY 2007: -$2,103,101,897<br />
FY 2008: -$1,152,422,827<br />
FY 2009: -$577,207,240<br />
FY 10Q1: -$413,541,667<br />
FY 10Q2: -$653,333,333<br />
<b>Total: -$4,899,606,964</b></p>
<p><b>Microsoft</b><br />
FY 2002: -$1,379,514,758<br />
FY 2003: -$1,424,782,404<br />
FY 2004: -$1,563,480,809<br />
FY 2005: -$613,732,991<br />
<b>Total: -$4,981,510,962</b></p>
<p>So that&#8217;s -$4,899,606,964 over 42 months for Sony and -$4,981,510,962 over 48 months for Microsoft.  Or <b>-$116,657,309 per month for Sony vs -$103,781,478 for Microsoft.</b></p>
<p>For comparison, <b>Nintendo made $317,926,126 per month over the last 42 months</b> (adjusted for inflation)&#8230; you can probably see why I said Nintendo are laughing their arses off. <img src='http://www.vg247.com/wp-includes/images/smilies/icon_biggrin.gif' alt=':D' class='wp-smiley' /> </p>
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		<title>By: saladino</title>
		<link>http://www.vg247.com/2009/10/30/sony-ps-division-has-lost-4-7-billion-since-launching-ps3/comment-page-2/#comment-121540</link>
		<dc:creator>saladino</dc:creator>
		<pubDate>Sun, 01 Nov 2009 01:54:47 +0000</pubDate>
		<guid isPermaLink="false">http://www.vg247.com/?p=64975#comment-121540</guid>
		<description>ehi mr Garret, what about inflation in seven years?XD</description>
		<content:encoded><![CDATA[<p>ehi mr Garret, what about inflation in seven years?XD</p>
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		<title>By: Armitage</title>
		<link>http://www.vg247.com/2009/10/30/sony-ps-division-has-lost-4-7-billion-since-launching-ps3/comment-page-2/#comment-121438</link>
		<dc:creator>Armitage</dc:creator>
		<pubDate>Sat, 31 Oct 2009 05:25:57 +0000</pubDate>
		<guid isPermaLink="false">http://www.vg247.com/?p=64975#comment-121438</guid>
		<description>Have they checked down the back of the sofa?</description>
		<content:encoded><![CDATA[<p>Have they checked down the back of the sofa?</p>
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		<title>By: Psychotext</title>
		<link>http://www.vg247.com/2009/10/30/sony-ps-division-has-lost-4-7-billion-since-launching-ps3/comment-page-2/#comment-121436</link>
		<dc:creator>Psychotext</dc:creator>
		<pubDate>Sat, 31 Oct 2009 02:52:23 +0000</pubDate>
		<guid isPermaLink="false">http://www.vg247.com/?p=64975#comment-121436</guid>
		<description>A Microsoft fanboy who specifically mentions MS&#039;s massive losses (and was tracking this data long before the Sony gaming group was in trouble).  Impressive.  I&#039;m starting to realise that to be a Microsoft fanboy just involves not worshipping at the alter of Sony.  Doesn&#039;t really matter how critical you are of Microsoft too... that just gets glossed over.

As for the gaming division not losing that much money.  Why don&#039;t you click that link in the story and take a look through the financial results over the last three and a half years (You can even completely leave off the results since they included the PC division to get a total of roughly $3.6bn losses).  Because I take it you wont believe a MS fanboy, but I assume you&#039;ll probably believe Sony themselves.

But anyway, you point out what I&#039;ve said that&#039;s inaccurate and we can talk more.  I assume that as a MS fanboy I must be spreading all sorts of lies here.  For now though, this evil MS fanboy is off to play some Valkyria Chronicles.</description>
		<content:encoded><![CDATA[<p>A Microsoft fanboy who specifically mentions MS&#8217;s massive losses (and was tracking this data long before the Sony gaming group was in trouble).  Impressive.  I&#8217;m starting to realise that to be a Microsoft fanboy just involves not worshipping at the alter of Sony.  Doesn&#8217;t really matter how critical you are of Microsoft too&#8230; that just gets glossed over.</p>
<p>As for the gaming division not losing that much money.  Why don&#8217;t you click that link in the story and take a look through the financial results over the last three and a half years (You can even completely leave off the results since they included the PC division to get a total of roughly $3.6bn losses).  Because I take it you wont believe a MS fanboy, but I assume you&#8217;ll probably believe Sony themselves.</p>
<p>But anyway, you point out what I&#8217;ve said that&#8217;s inaccurate and we can talk more.  I assume that as a MS fanboy I must be spreading all sorts of lies here.  For now though, this evil MS fanboy is off to play some Valkyria Chronicles.</p>
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		<title>By: Talyis</title>
		<link>http://www.vg247.com/2009/10/30/sony-ps-division-has-lost-4-7-billion-since-launching-ps3/comment-page-1/#comment-121435</link>
		<dc:creator>Talyis</dc:creator>
		<pubDate>Sat, 31 Oct 2009 02:39:38 +0000</pubDate>
		<guid isPermaLink="false">http://www.vg247.com/?p=64975#comment-121435</guid>
		<description>Don&#039;t listen to Psychotext seriously check out all of his other posts he&#039;s just a MS fanboy, I do agree Sony has lost a ton of money but 4 billion is a little much why would they keep the Playstation division going with that big of a loss! And hey Psychotext I noticed you mentioned of MS losses I&#039;m sure they lost billion on the hardware failures alone but then again they did make some of that back when the gamers had to buy a second or third 360 I honestly think MS has still lost more money this generation!</description>
		<content:encoded><![CDATA[<p>Don&#8217;t listen to Psychotext seriously check out all of his other posts he&#8217;s just a MS fanboy, I do agree Sony has lost a ton of money but 4 billion is a little much why would they keep the Playstation division going with that big of a loss! And hey Psychotext I noticed you mentioned of MS losses I&#8217;m sure they lost billion on the hardware failures alone but then again they did make some of that back when the gamers had to buy a second or third 360 I honestly think MS has still lost more money this generation!</p>
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		<title>By: Psychotext</title>
		<link>http://www.vg247.com/2009/10/30/sony-ps-division-has-lost-4-7-billion-since-launching-ps3/comment-page-1/#comment-121405</link>
		<dc:creator>Psychotext</dc:creator>
		<pubDate>Fri, 30 Oct 2009 22:47:11 +0000</pubDate>
		<guid isPermaLink="false">http://www.vg247.com/?p=64975#comment-121405</guid>
		<description>@David Macphail: If you go right back to the start, it was actually two companies.  Sony and Pioneer.  But they needed far more than just the two of them to develop it, and another 7 companies joined in the development.

@The Hindle: We&#039;ll have a look next summer. ;)

You&#039;re talking about the PS3 selling somewhere in the order of 2x what the 360 is going to over the same period though... which is just a little unrealistic.

</description>
		<content:encoded><![CDATA[<p>@David Macphail: If you go right back to the start, it was actually two companies.  Sony and Pioneer.  But they needed far more than just the two of them to develop it, and another 7 companies joined in the development.</p>
<p>@The Hindle: We&#8217;ll have a look next summer. <img src='http://www.vg247.com/wp-includes/images/smilies/icon_wink.gif' alt=';)' class='wp-smiley' /> </p>
<p>You&#8217;re talking about the PS3 selling somewhere in the order of 2x what the 360 is going to over the same period though&#8230; which is just a little unrealistic.</p>
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		<title>By: The Hindle</title>
		<link>http://www.vg247.com/2009/10/30/sony-ps-division-has-lost-4-7-billion-since-launching-ps3/comment-page-1/#comment-121373</link>
		<dc:creator>The Hindle</dc:creator>
		<pubDate>Fri, 30 Oct 2009 20:33:30 +0000</pubDate>
		<guid isPermaLink="false">http://www.vg247.com/?p=64975#comment-121373</guid>
		<description>Hey Psyco i come to that fact because A FF13 is exclusive in japan so add like 1m to 2m in bundles and sales there. B. GT 5 is coming next March, again world wide system seller as every GT game has sold 10m to 15m plus a lot of consoles.

 C GOW 3 is next March, again worldwide system seller but will move more Ps3s in the Usa. Gran Turismo and Gow are Sonys equivlent to Halo and Gears as in the fact they will shift a lot of consoles.

 Id say they will be pretty much even by next summer anyway if not in front. Also the motion controller will bring a lot of the wii users to the Ps3 in my opinion anyway.</description>
		<content:encoded><![CDATA[<p>Hey Psyco i come to that fact because A FF13 is exclusive in japan so add like 1m to 2m in bundles and sales there. B. GT 5 is coming next March, again world wide system seller as every GT game has sold 10m to 15m plus a lot of consoles.</p>
<p> C GOW 3 is next March, again worldwide system seller but will move more Ps3s in the Usa. Gran Turismo and Gow are Sonys equivlent to Halo and Gears as in the fact they will shift a lot of consoles.</p>
<p> Id say they will be pretty much even by next summer anyway if not in front. Also the motion controller will bring a lot of the wii users to the Ps3 in my opinion anyway.</p>
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		<title>By: David Macphail</title>
		<link>http://www.vg247.com/2009/10/30/sony-ps-division-has-lost-4-7-billion-since-launching-ps3/comment-page-1/#comment-121370</link>
		<dc:creator>David Macphail</dc:creator>
		<pubDate>Fri, 30 Oct 2009 20:15:05 +0000</pubDate>
		<guid isPermaLink="false">http://www.vg247.com/?p=64975#comment-121370</guid>
		<description>OK, Sony don&#039;t have the right of Blu - Ray all to themselves but they ARE the leaders of the pack. Blu - Ray was Sony&#039;s invention, the rest of the companies just joined with them rather than risk competing against them.

Blu - Ray is a Sony product, meaning, for all intents and purposes, they OWN it.</description>
		<content:encoded><![CDATA[<p>OK, Sony don&#8217;t have the right of Blu &#8211; Ray all to themselves but they ARE the leaders of the pack. Blu &#8211; Ray was Sony&#8217;s invention, the rest of the companies just joined with them rather than risk competing against them.</p>
<p>Blu &#8211; Ray is a Sony product, meaning, for all intents and purposes, they OWN it.</p>
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		<title>By: theevilaires</title>
		<link>http://www.vg247.com/2009/10/30/sony-ps-division-has-lost-4-7-billion-since-launching-ps3/comment-page-1/#comment-121305</link>
		<dc:creator>theevilaires</dc:creator>
		<pubDate>Fri, 30 Oct 2009 16:34:09 +0000</pubDate>
		<guid isPermaLink="false">http://www.vg247.com/?p=64975#comment-121305</guid>
		<description>wow a hardcore German PS3 lover...fucking cool. Hey maybe we can hang out when I come visit your country on vacation next year. :D add me on PSN the id is the same.


	
Wir hoffen, Sie bald in meiner Kontaktliste sehen</description>
		<content:encoded><![CDATA[<p>wow a hardcore German PS3 lover&#8230;fucking cool. Hey maybe we can hang out when I come visit your country on vacation next year. <img src='http://www.vg247.com/wp-includes/images/smilies/icon_biggrin.gif' alt=':D' class='wp-smiley' />  add me on PSN the id is the same.</p>
<p>Wir hoffen, Sie bald in meiner Kontaktliste sehen</p>
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		<title>By: Psychotext</title>
		<link>http://www.vg247.com/2009/10/30/sony-ps-division-has-lost-4-7-billion-since-launching-ps3/comment-page-1/#comment-121295</link>
		<dc:creator>Psychotext</dc:creator>
		<pubDate>Fri, 30 Oct 2009 16:07:12 +0000</pubDate>
		<guid isPermaLink="false">http://www.vg247.com/?p=64975#comment-121295</guid>
		<description>Just one little point re your post there Gregormeister.  The gaming division was back to being profitable the year after the PS2 was released.  Between 1998 and 2006 they only had one year of losses, the year the PS2 was launched.</description>
		<content:encoded><![CDATA[<p>Just one little point re your post there Gregormeister.  The gaming division was back to being profitable the year after the PS2 was released.  Between 1998 and 2006 they only had one year of losses, the year the PS2 was launched.</p>
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		<title>By: G1GAHURTZ</title>
		<link>http://www.vg247.com/2009/10/30/sony-ps-division-has-lost-4-7-billion-since-launching-ps3/comment-page-1/#comment-121294</link>
		<dc:creator>G1GAHURTZ</dc:creator>
		<pubDate>Fri, 30 Oct 2009 16:06:21 +0000</pubDate>
		<guid isPermaLink="false">http://www.vg247.com/?p=64975#comment-121294</guid>
		<description>Hello Germany

From London.</description>
		<content:encoded><![CDATA[<p>Hello Germany</p>
<p>From London.</p>
]]></content:encoded>
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		<title>By: Gregormeister</title>
		<link>http://www.vg247.com/2009/10/30/sony-ps-division-has-lost-4-7-billion-since-launching-ps3/comment-page-1/#comment-121290</link>
		<dc:creator>Gregormeister</dc:creator>
		<pubDate>Fri, 30 Oct 2009 16:02:42 +0000</pubDate>
		<guid isPermaLink="false">http://www.vg247.com/?p=64975#comment-121290</guid>
		<description>1. I think Sony can look positively into the future. Losses due to the PlayStation hardware fall every month. Now, while the slim is out (and sells like glowing shit) the profit WILL come. And it will come soon.

2. The PS3 is out for three years now and developers mentioned recently, that they didn&#039;t touch the real potential of this black powerbox yet; the climax of PS3 games will come not before late 2010 or 2011. Even Naughty Dog said that are lot possibilities to optimise their U2-engine. (Golden times await us!)

3. According to Sony the PS3 will get a life cycle about 10 years; so we not even saw one third of these time span! Look at the PS2 - it still generates money; an it started to do that really late - later perhapt than the PS3.

4. In spring 2010 Sony releases their new motion control system that works similar to the Wii&#039;s, and that should catch some Wii owners, too. Compare ANY Wii game to Uncharted 2 oder something else that releases these days - the graphics (and sounds) are poles apart from each other. Wii owners with a HDTV will have some reason to do the jump next year, especially if they realise the gap between the potential they have with their Wii and the potential the COULD have with a PS3.

5. Yes, I&#039;m a die-hard PS3 user and I&#039;m VERY happy with it!

Greetz from germany,
Gregormeister</description>
		<content:encoded><![CDATA[<p>1. I think Sony can look positively into the future. Losses due to the PlayStation hardware fall every month. Now, while the slim is out (and sells like glowing shit) the profit WILL come. And it will come soon.</p>
<p>2. The PS3 is out for three years now and developers mentioned recently, that they didn&#8217;t touch the real potential of this black powerbox yet; the climax of PS3 games will come not before late 2010 or 2011. Even Naughty Dog said that are lot possibilities to optimise their U2-engine. (Golden times await us!)</p>
<p>3. According to Sony the PS3 will get a life cycle about 10 years; so we not even saw one third of these time span! Look at the PS2 &#8211; it still generates money; an it started to do that really late &#8211; later perhapt than the PS3.</p>
<p>4. In spring 2010 Sony releases their new motion control system that works similar to the Wii&#8217;s, and that should catch some Wii owners, too. Compare ANY Wii game to Uncharted 2 oder something else that releases these days &#8211; the graphics (and sounds) are poles apart from each other. Wii owners with a HDTV will have some reason to do the jump next year, especially if they realise the gap between the potential they have with their Wii and the potential the COULD have with a PS3.</p>
<p>5. Yes, I&#8217;m a die-hard PS3 user and I&#8217;m VERY happy with it!</p>
<p>Greetz from germany,<br />
Gregormeister</p>
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	<item>
		<title>By: G1GAHURTZ</title>
		<link>http://www.vg247.com/2009/10/30/sony-ps-division-has-lost-4-7-billion-since-launching-ps3/comment-page-1/#comment-121282</link>
		<dc:creator>G1GAHURTZ</dc:creator>
		<pubDate>Fri, 30 Oct 2009 15:40:06 +0000</pubDate>
		<guid isPermaLink="false">http://www.vg247.com/?p=64975#comment-121282</guid>
		<description>&quot;&lt;i&gt;any one else want to debate with me?

my words are solid.&lt;/i&gt;&quot;

LOL!!!!!!!!!

I did miss this quote the first time around...</description>
		<content:encoded><![CDATA[<p>&#8220;<i>any one else want to debate with me?</p>
<p>my words are solid.</i>&#8221;</p>
<p>LOL!!!!!!!!!</p>
<p>I did miss this quote the first time around&#8230;</p>
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	<item>
		<title>By: Psychotext</title>
		<link>http://www.vg247.com/2009/10/30/sony-ps-division-has-lost-4-7-billion-since-launching-ps3/comment-page-1/#comment-121280</link>
		<dc:creator>Psychotext</dc:creator>
		<pubDate>Fri, 30 Oct 2009 15:33:10 +0000</pubDate>
		<guid isPermaLink="false">http://www.vg247.com/?p=64975#comment-121280</guid>
		<description>My mind automatically filters everything bar the funny stuff about BDH now. ;)</description>
		<content:encoded><![CDATA[<p>My mind automatically filters everything bar the funny stuff about BDH now. <img src='http://www.vg247.com/wp-includes/images/smilies/icon_wink.gif' alt=';)' class='wp-smiley' /> </p>
]]></content:encoded>
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	<item>
		<title>By: Blerk</title>
		<link>http://www.vg247.com/2009/10/30/sony-ps-division-has-lost-4-7-billion-since-launching-ps3/comment-page-1/#comment-121277</link>
		<dc:creator>Blerk</dc:creator>
		<pubDate>Fri, 30 Oct 2009 15:31:22 +0000</pubDate>
		<guid isPermaLink="false">http://www.vg247.com/?p=64975#comment-121277</guid>
		<description>Well, BDH was. But he doesn&#039;t count.</description>
		<content:encoded><![CDATA[<p>Well, BDH was. But he doesn&#8217;t count.</p>
]]></content:encoded>
	</item>
	<item>
		<title>By: Psychotext</title>
		<link>http://www.vg247.com/2009/10/30/sony-ps-division-has-lost-4-7-billion-since-launching-ps3/comment-page-1/#comment-121273</link>
		<dc:creator>Psychotext</dc:creator>
		<pubDate>Fri, 30 Oct 2009 15:21:54 +0000</pubDate>
		<guid isPermaLink="false">http://www.vg247.com/?p=64975#comment-121273</guid>
		<description>&quot;Sony owns exclusive rights to the HD movie market (Blu – Ray) worth over $10,000,000,000.&quot;

Actually... no.  Sony share the rights, and the licensing income for blu-ray with the twenty other companies on the board of the blu-ray disc association.

Plus, the licensing income is no-where near as lucrative as you seem to be making it out to be.  Based on current projections by the BDA you&#039;re looking at about $100 million to $350m per year of licensing revenue over the next 5 years.  That figure (dependant on them hitting their targets) then gets split as appropriate between the BDA.

As for this: &quot;Sony has vast amounts of income from PS2/PSP/PS3 software sales as well as making a profit on the sale of PSP and PS2 hardware.&quot;

The numbers you see above include all of that.  As for the rest of the profits, Sony as a whole made a $227.8 million dollar loss in the last financial year.  But it&#039;s all aside from the point, because like GHz said, no-one was talking about Sony being doomed.</description>
		<content:encoded><![CDATA[<p>&#8220;Sony owns exclusive rights to the HD movie market (Blu – Ray) worth over $10,000,000,000.&#8221;</p>
<p>Actually&#8230; no.  Sony share the rights, and the licensing income for blu-ray with the twenty other companies on the board of the blu-ray disc association.</p>
<p>Plus, the licensing income is no-where near as lucrative as you seem to be making it out to be.  Based on current projections by the BDA you&#8217;re looking at about $100 million to $350m per year of licensing revenue over the next 5 years.  That figure (dependant on them hitting their targets) then gets split as appropriate between the BDA.</p>
<p>As for this: &#8220;Sony has vast amounts of income from PS2/PSP/PS3 software sales as well as making a profit on the sale of PSP and PS2 hardware.&#8221;</p>
<p>The numbers you see above include all of that.  As for the rest of the profits, Sony as a whole made a $227.8 million dollar loss in the last financial year.  But it&#8217;s all aside from the point, because like GHz said, no-one was talking about Sony being doomed.</p>
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	<item>
		<title>By: G1GAHURTZ</title>
		<link>http://www.vg247.com/2009/10/30/sony-ps-division-has-lost-4-7-billion-since-launching-ps3/comment-page-1/#comment-121265</link>
		<dc:creator>G1GAHURTZ</dc:creator>
		<pubDate>Fri, 30 Oct 2009 15:12:43 +0000</pubDate>
		<guid isPermaLink="false">http://www.vg247.com/?p=64975#comment-121265</guid>
		<description>Nah, no-one is saying that Sony is doomed.

The PlayStation brand is way too valuable to them for them to just give up on anyway.

It&#039;s like the Atari brand.  Even after all the years and years of huge losses, it&#039;s still going because it&#039;s one of the most recognisable brands in the world.

And also like Walkman.  Even when the cassette player became obsolete, the brand is still going, even though it&#039;s nowhere near as big as it was.

I&#039;m sure that Sony and the PlayStation brand will keep going for some time, but the market dominance is clearly totally gone now.</description>
		<content:encoded><![CDATA[<p>Nah, no-one is saying that Sony is doomed.</p>
<p>The PlayStation brand is way too valuable to them for them to just give up on anyway.</p>
<p>It&#8217;s like the Atari brand.  Even after all the years and years of huge losses, it&#8217;s still going because it&#8217;s one of the most recognisable brands in the world.</p>
<p>And also like Walkman.  Even when the cassette player became obsolete, the brand is still going, even though it&#8217;s nowhere near as big as it was.</p>
<p>I&#8217;m sure that Sony and the PlayStation brand will keep going for some time, but the market dominance is clearly totally gone now.</p>
]]></content:encoded>
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	<item>
		<title>By: Blerk</title>
		<link>http://www.vg247.com/2009/10/30/sony-ps-division-has-lost-4-7-billion-since-launching-ps3/comment-page-1/#comment-121257</link>
		<dc:creator>Blerk</dc:creator>
		<pubDate>Fri, 30 Oct 2009 14:57:02 +0000</pubDate>
		<guid isPermaLink="false">http://www.vg247.com/?p=64975#comment-121257</guid>
		<description>Vast amounts of income don&#039;t mean squat if you&#039;re still making a loss.</description>
		<content:encoded><![CDATA[<p>Vast amounts of income don&#8217;t mean squat if you&#8217;re still making a loss.</p>
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	<item>
		<title>By: David Macphail</title>
		<link>http://www.vg247.com/2009/10/30/sony-ps-division-has-lost-4-7-billion-since-launching-ps3/comment-page-1/#comment-121254</link>
		<dc:creator>David Macphail</dc:creator>
		<pubDate>Fri, 30 Oct 2009 14:53:56 +0000</pubDate>
		<guid isPermaLink="false">http://www.vg247.com/?p=64975#comment-121254</guid>
		<description>For all the idiots in the comments predicting the doom of Sony thanks to the PS3 maybe you should take ALL the facts into account:

Sony owns exclusive rights to the HD movie market (Blu - Ray) worth over $10,000,000,000.

Sony has vast amounts of income from PS2/PSP/PS3 software sales as well as making a profit on the sale of PSP and PS2 hardware.

Sony also has vast amounts of income coming from their TV manufacturing side, standalone Blu - Ray player manufacfturing and a host of other consumer electronics.

Sony also have a lot of money pouring in from their movie studios such as Columbia Pictures.

Believe me, Sony can take the loss, if they couldn&#039;t they would have cut the PS3 off like a diseased limb a long time ago, they&#039;re not idiots (Like SEGA were).</description>
		<content:encoded><![CDATA[<p>For all the idiots in the comments predicting the doom of Sony thanks to the PS3 maybe you should take ALL the facts into account:</p>
<p>Sony owns exclusive rights to the HD movie market (Blu &#8211; Ray) worth over $10,000,000,000.</p>
<p>Sony has vast amounts of income from PS2/PSP/PS3 software sales as well as making a profit on the sale of PSP and PS2 hardware.</p>
<p>Sony also has vast amounts of income coming from their TV manufacturing side, standalone Blu &#8211; Ray player manufacfturing and a host of other consumer electronics.</p>
<p>Sony also have a lot of money pouring in from their movie studios such as Columbia Pictures.</p>
<p>Believe me, Sony can take the loss, if they couldn&#8217;t they would have cut the PS3 off like a diseased limb a long time ago, they&#8217;re not idiots (Like SEGA were).</p>
]]></content:encoded>
	</item>
	<item>
		<title>By: Psychotext</title>
		<link>http://www.vg247.com/2009/10/30/sony-ps-division-has-lost-4-7-billion-since-launching-ps3/comment-page-1/#comment-121232</link>
		<dc:creator>Psychotext</dc:creator>
		<pubDate>Fri, 30 Oct 2009 14:22:50 +0000</pubDate>
		<guid isPermaLink="false">http://www.vg247.com/?p=64975#comment-121232</guid>
		<description>I put them in cars and watch them... uhh... decompose?</description>
		<content:encoded><![CDATA[<p>I put them in cars and watch them&#8230; uhh&#8230; decompose?</p>
]]></content:encoded>
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	<item>
		<title>By: Syrok</title>
		<link>http://www.vg247.com/2009/10/30/sony-ps-division-has-lost-4-7-billion-since-launching-ps3/comment-page-1/#comment-121230</link>
		<dc:creator>Syrok</dc:creator>
		<pubDate>Fri, 30 Oct 2009 14:19:21 +0000</pubDate>
		<guid isPermaLink="false">http://www.vg247.com/?p=64975#comment-121230</guid>
		<description>Is dogging not enough for you Psycho? Do you really have to engage in necrophila as well?</description>
		<content:encoded><![CDATA[<p>Is dogging not enough for you Psycho? Do you really have to engage in necrophila as well?</p>
]]></content:encoded>
	</item>
	<item>
		<title>By: Psychotext</title>
		<link>http://www.vg247.com/2009/10/30/sony-ps-division-has-lost-4-7-billion-since-launching-ps3/comment-page-1/#comment-121228</link>
		<dc:creator>Psychotext</dc:creator>
		<pubDate>Fri, 30 Oct 2009 14:13:16 +0000</pubDate>
		<guid isPermaLink="false">http://www.vg247.com/?p=64975#comment-121228</guid>
		<description>They do make odd noises if you poke them though.  True story.</description>
		<content:encoded><![CDATA[<p>They do make odd noises if you poke them though.  True story.</p>
]]></content:encoded>
	</item>
	<item>
		<title>By: Bojangles</title>
		<link>http://www.vg247.com/2009/10/30/sony-ps-division-has-lost-4-7-billion-since-launching-ps3/comment-page-1/#comment-121225</link>
		<dc:creator>Bojangles</dc:creator>
		<pubDate>Fri, 30 Oct 2009 14:10:50 +0000</pubDate>
		<guid isPermaLink="false">http://www.vg247.com/?p=64975#comment-121225</guid>
		<description>The dead don&#039;t laugh.</description>
		<content:encoded><![CDATA[<p>The dead don&#8217;t laugh.</p>
]]></content:encoded>
	</item>
	<item>
		<title>By: Blerk</title>
		<link>http://www.vg247.com/2009/10/30/sony-ps-division-has-lost-4-7-billion-since-launching-ps3/comment-page-1/#comment-121224</link>
		<dc:creator>Blerk</dc:creator>
		<pubDate>Fri, 30 Oct 2009 14:09:16 +0000</pubDate>
		<guid isPermaLink="false">http://www.vg247.com/?p=64975#comment-121224</guid>
		<description>No.</description>
		<content:encoded><![CDATA[<p>No.</p>
]]></content:encoded>
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