360 Sky service screwed by “demand”

Thursday, 29th October 2009 10:43 GMT By Patrick Garratt


Sky and Microsoft have put the fact they had to pull 360′s Sky service the same day it launched because too many people wanted it. Good planning, there.

“Sky Player on Xbox 360 launched on Tuesday 27th October and was met with phenomenal demand, with many tens of thousands of customers attempting to sign up within the first hour of launch,” the companies said in a statement.

“Unfortunately due to the unprecedented levels of simultaneous demand, we did not have the capacity to satisfy all service requests and therefore temporarily suspended all access to the service.

“Today, the rollout will be implemented in phases to ensure that consumers experience both a smooth sign-up process and high-quality experience. We apologise to all customers that have not been able to experience Sky Player on Xbox 360, we assure them that this is being rectified and we thank them for their patience.”

Thanks, EG.



  1. McLovin85

    Is it me or does MS not realise how many Xbox 360s it’s sold. I don’t actually have one but i read of stories about XBL being down around Christmas because of ‘unprecedented’ demand, or when a new game launches that’s really popular or this story today. Get it together MS!

    #1 5 years ago
  2. Retroid

    XBL wasn’t down last Xmas because they learnt their lesson, but it was awful the year before.

    As for this, XBL was working fine for me all night but I couldn’t log in to SkyPlayer on either their website OR on the 360 until after around 10:30pm, so in this case it definitely was on Sky’s end and not MS’.

    #2 5 years ago
  3. pracer

    All in all seems like a good problem to have. If ya have a problem at all I mean.

    #3 5 years ago
  4. reask

    So how will you know when it is available?
    I take it there going to stagger the roll out.
    I want the free trial as I am on hols next week.

    #4 5 years ago

Comments are now closed on this article.