Fri, Sep 11, 2009 | 00:36 BST
August NPD: US game industry still in decline by 16%
The NPD numbers are in for the month of August, and the industry saw its sixth consecutive month-over-month decline, what with the 16 percent slip year-on-year.
While this is an improvement over the past few month, the decline can only be combated by climbing 14 percent aggregate for 2009 to “come in flat in comparison to 2008 sales,” says NPD Group’s Anita Frazier.
Combined sales of accessories, hardware, and software, and accessories totaled $908.72 million, which compared to $848.9 million in July, shows improvement, if only slight.
Accessories were only category to experience an increase over last year’s sales, and this surge in sales of peripherals and controllers owes thanks in part to the upward trend in hardware sales.
With the price cuts for PS3 and Xbox 360 just getting started, next month’s figures should prove to be more interesting, indeed.
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Posted in: America, Charts, DS, Financials, Hot, PS2, PS3, PSP, Retail, Trade, Wii, Xbox 360, hardware, peripherals
Tags: August 2009 NPD, npd data
6 comments
#1
Jadeskye
11/09/09, 12:50 am
hey, big recession, lots of people out of work, prices of games going up, less games coming out.
a 16% drop isn’t that bad for all that shit.
#2
polygem
11/09/09, 7:18 am
that´s right. all the topselling games are due this fall/ spring 10…like always…if there is improvement of hardware we will see improvement of software in the next months as well.
#3
blackdreamhunk
11/09/09, 12:59 pm
ok it was like 49% drop and add another 15% so it”s more like 65% drop in total.
pc gaming is still doing fine by the way.
#4
Blerk
11/09/09, 1:09 pm
You’re not very good at maths, are you, bdh?
#5
blackdreamhunk
11/09/09, 1:45 pm
lol I’m just waking up lol sorry 54% drop maybe I might be wrong that might just be music sales.
my sorces maybe wrong.
#6
Phoenixblight
11/09/09, 2:02 pm
*marks D) All of the Above*