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DiRT 2 intended to appeal to a wider, US-dominated audience

Tuesday, 26th May 2009 18:58 GMT By Stephany Nunneley

dirt2

DiRT 2 is intended to appeal to a wider, US-dominated audience and today’s “extreme-sports generation,” Codemasters has told RPS

“As you might expect, the presentation for all this is much more exciting than it has been in Europe,” said lead designer Matt Horsman.

“We’ve traditionally had one guy commentating and a camera on various corners, but in the US they have helicopters tracking cars, cameras on wires above the track, big crowds, and so on. It’s very much tied into the ‘cool’ branding of the extreme sports, and DIRT 2 reflects that.”

The menus have also been changed, along with real locations and vehicles, to appeal to more excitable crowd.

“The presentation, as you’ll see in the menus and such, reflects this more youth-orientated branding, but the focus of the game remains on realism, and on off-road racing being incredibly exciting as gameplay,” producer Adam Askew added.

“Every location in the game is real, all the vehicles are real, and handle realistically. We’ve got nine locations: three European, three Asian, three American.”

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5 Comments

  1. Synthbent715

    Ok I officially hate codemasters now. After years of excellent rally sims that take a good look at the professional sport of rally racing what do we end up with now? ‘Cool more youth oriented branding’ give me a f***ing break, don’t we get enough of that in mountain dew commercials, McRae is rolling in his grave. And only 3 locales??? I want rally Sweden, muddy GB, dusty Turkey…

    I hope another company decides to make a real rally game because Codemasters has totally dropped the ball.

    F****ing pathetic…

    #1 5 years ago
  2. Retroid

    /Slow-claps Codies

    Why not just do a US-centric racer *and* have a proper Rally game?

    #2 5 years ago
  3. G1GAHURTZ

    http://www.eurogamer.net/articles/fuel-review

    #3 5 years ago
  4. Gekidami

    It maybe the biggest game ever, but its review score is pretty small /ZINGER

    #4 5 years ago
  5. Synthbent715

    And to think I was having trouble deciding between FUEL and inFAMOUS. Even though EG gave inFAMOUS a 7/10…I am having a blast with it. Id do best to not want FUEL anymore, since I won’t ever give codies my money again.

    #5 5 years ago

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