Fri, Mar 20, 2009 | 19:38 GMT

Sony charging publishers 16 cents per Gb for PSN content

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Seems that the bandwith fee Sony charges for content downloads on PSN is throwing publishers off and reconsidering options.

Started on October 1, 2008, publishers are charged 16 cents per Gb of both free and paid content to help Sony cover bandwidth costs.

To give you perspective, a 1Gb demo downloaded by one million people through PSN would cost a publisher $160,000, on top of licensing fees and developing the release in the first place.

“It definitely makes us think about how we view the distribution of content related to our games when it is free for us to do it on the web, on Xbox Live, or any other way – including broadcast – than on Sony’s platform,” one publishing source told MTV.

“It’s a new thing we have to budget. It’s not cool. It sucks.”

The 16 cent fee covers 60 days of downloads for free content, and paid content keeps racking up fees until it’s removed from PSN.

Sony declined comment on it’s policy but spokesman Patrick Seybold said that quality and quantity will not be affected despite the fees.

“Of course we work closely with (publishers) to bring their amazing content to our growing audience, and we are focused on ensuring we, and our publishing partners, have a viable platform for digital distribution”, he said.

“We foresee no change in the high quality or quantity of demos and games available on PSN.”

More through the link.

42 comments

#1

Rhythm
20/03/09, 8:05 pm

Holy crap! I can see why they do it but this isn’t exactly going to get publishers flooding to PSN.

#2

Psychotext
20/03/09, 8:31 pm

In two minds about this. It’s better than charging customers for the service (i.e. Live), but it’s still pretty crappy for publishers and it means we’re less likely to get freebies.

#3

SERAPHEMZ
20/03/09, 8:36 pm

Is there anything to show how much they are making on the purchases as opposed to paying. I dont see how if no one made money of PSN, why are they still making games for it?

#4

jnms
20/03/09, 8:36 pm

Just one more sign that Sony are struggling.

**Within two years…mark my words…**

#5

deftangel
20/03/09, 8:38 pm

It isn’t “free” to do on the web. Bandwidth in massive multi GB chunks costs money. Someone has to pay, there are just different ways of doing it.

As much as demos/trailers etc are as much if not more so a tool for publishers as well as consumers I think Microsoft’s way of doing it works out for the best. A small publisher who just happens to make a really popular demo could easily get done on PSN and have to pull it, which helps nobody.

#6

SERAPHEMZ
20/03/09, 8:44 pm

Doesnt Micro limit the amount of space that they can use though?

#7

Gekidami
20/03/09, 8:51 pm

In other words Sony get a share of what 3rd parties make off DLC sold off the PSN. If that means that the users dont have to pay anything then i’m all for.

#8

Shatner
20/03/09, 8:53 pm

ibetjnmswassayingthat2yearsagolol

#9

SERAPHEMZ
20/03/09, 8:54 pm

Not really, because they do it ( according to the article) on free stuff as well. So even though a Demo is free, SONY makes money on it, to pay for bandwidth.

#10

Psychotext
20/03/09, 8:55 pm

Damn… didn’t really think of the demo situation (dumb really as it’s mentioned in the article! :P )

Even less chance of getting PSN demos. :(

#11

Gekidami
20/03/09, 8:56 pm

Thats true, i really dont agree with them taxing free content thats over kill imo.

#12

SERAPHEMZ
20/03/09, 8:56 pm

Shatner – i’ve been seeing people complain about whenyouwritelikethislol , i just want to say that it makes me laugh every time. justsayinglol

#13

Shatner
20/03/09, 9:02 pm

sonyaregenerallydownondemosduetohostingandbandwidthcostslol

#14

SERAPHEMZ
20/03/09, 9:05 pm

You know, really thinking about it, how many games, demos on the servive are 1 gig? I dont remember that many.

#15

SERAPHEMZ
20/03/09, 9:06 pm

maybe thats why demos always come at 720 instead of 1080.

#16

Syrok
20/03/09, 9:09 pm

No that’s because the game are in 720p most of the time anyway. ;)

#17

Syrok
20/03/09, 9:10 pm

*games

#18

tonynibbles
20/03/09, 9:11 pm

Sony take a much lower % of profits on the actual titles sold though right? as opposed to Microsoft

#19

Gekidami
20/03/09, 9:12 pm

Wonder if this is by region, could be a reason for the content getting delayed in PAL areas all the time…

#20

SERAPHEMZ
20/03/09, 9:14 pm

Syrok – you know that Sony only adds 1080p when its native right? And Micro claim 1080p even though its upscaled?

I would much rather have native 1080p like KZ2 than a fake 1080p.

True HD on possible on Blu-Ray.

#21

SERAPHEMZ
20/03/09, 9:16 pm

*only possible on blu-ray.

(WHERES THE EDIT BUTTON?)

#22

deftangel
20/03/09, 9:16 pm

I’ve heard grumbles about region specific issues and putting content up on PSN before so I wouldn’t put it past them to bill this by region and send three bills for SCEE, SCEA and SCEJ.

#23

Syrok
20/03/09, 9:23 pm

“True HD on possible on Blu-Ray.”

Oh, really? How come Wipeout HD is in HD? That’s not even 2GBs large. :P

#24

Psychotext
20/03/09, 9:29 pm

“I would much rather have native 1080p like KZ2 than a fake 1080p.”

Yeah… umm, about that.

#25

SERAPHEMZ
20/03/09, 9:33 pm

i mean 1080i. just saw that. good catch Psycho.

#26

Gekidami
20/03/09, 9:34 pm

Dont know about you, but my copy says 720p lol.

#27

SERAPHEMZ
20/03/09, 9:38 pm

I got mine from gamefly. Could have sworn i seen on the net that its native 1080i. OK, bad example. Uncharted then.. right? am i good with Uncharted. I have the case for that one.

#28

SERAPHEMZ
20/03/09, 9:40 pm

SHEET !!

#29

Psychotext
20/03/09, 9:41 pm

Uncharted is native 720p. US release supports 1080i (scaled) but the Euro release doesn’t.

That said… who cares about 1080i other than those with ancient HDTVs?

#30

SERAPHEMZ
20/03/09, 9:44 pm

OK. well the point of it all is that SONY puts native resolution on the box. I know there are some, even though ive been pwned as to which ones, that are native 1080p.

Uncharted was only 720?? damn that looked good.

#31

Psychotext
20/03/09, 9:47 pm

There’s only about 25 games that are native 1080p, most of those don’t have boxes. ;)

#32

Syrok
20/03/09, 9:47 pm

Gran Turismo is in 1080p and so are Wipeout, Flower and probably some other PSN titles, but very few of the big games are natively in 1080p.
Skate 1 could be played in that resolution, but only with some slowdowns.

#33

SERAPHEMZ
20/03/09, 9:54 pm

“most of those don’t have boxes” lol.

Well, getting back to the topic fully, this doesnt really affect the publisher if they stay below a gig right ?

So its not as bad as it seems. Def NOT sonys doom as stated above.

#34

Soong
20/03/09, 10:48 pm

Hope this doesn’t mean fewer demos on PSN :(

#35

SERAPHEMZ
20/03/09, 10:53 pm

Well, it wouldn’t if they are only charged if the demo is a gig. I wonder if that can be cleared up?

Do they get charged if under a gig?

#36

Yoshi
20/03/09, 11:55 pm

Its a price to pay to get your game advertised

#37

SilentLoner
21/03/09, 2:08 am

Has anyone questioned the source?

#38

Gamoc
21/03/09, 2:15 am

SERAPHEMZ; Surely it means ever gig of bandwidth used by downloaders? The file doesn’t have to be 1gig, it could be 1mb, but if it’s downloaded 1000 times, that’s a gig of bandwidth that they have to pay 16 cents for.

Besides, no publisher could possibly be losing money on a game from that kinda thing, that price is miniscule compared to how much the downloader would have to pay to download it – then multiply that by however many people have to download that particular game to make it up to 1gb of bandwidth to charge them…

It’s hardly a terrible, irrational thing.

#39

Psychotext
21/03/09, 3:12 am

Can mount up pretty quickly though. As you can see from Pat’s example in the story.

#40

Cort
21/03/09, 3:35 am

But a demo 1GB in size is likely to be a blockbuster game from an EA, Activision or Ubi. Hardly cottage-industry companies struggling to survive. Smaller devs usually have demoes around 50-100MB which will incurr a charge of 0.8-1.6c per download.

This fee no doubt contributes to the profits margin that SCE have identified for their PSN business model. If they didn’t charge it here, their model would need the lost funds from elsewhere. A bigger bite of the profits from sales? Charging customers? Or change the model and make even less money at a time when Sir Howard is wielding his scythe?

#41

Psychotext
21/03/09, 3:50 am

I don’t know… given the losses even the big publishers are making lately I get the feeling even they wouldn’t be too pleased to see another $160,000 wiped off their balance sheets.

But yeah, Sony is between a rock and a hard place on this one obviously and it’s better that the costs get passed on to publishers than customers. (Though we all know who’s paying in the end one way or another. ;) )

#42

Robo_1
21/03/09, 9:38 am

The simple fact is, it would be great if nobody had to foot the bandwidth bill but Sony or MS, but at the end of the day, it’s just too much money to lose without any sort of kick back.

MS choose to charge the user, Sony choose to charge the publisher. Both ways are understandable, but providing it doesn’t lose the PSN content, I’m happier that it’s not me having to foot the bill.

Is there any evidence that this is costing the PSN content anyway? I mean Midway – who are in a world of financial hurt – just put out a huge free update to UT3, when they could have just left it as a PC exclusive.

There’s no evidence (at this point) that the charges are proving prohibitive to publishers, certainly we would have seen some sort of effect at this point, if the rules were changed as far back as Oct 1st.

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