“Xbox 360 is not ahead by a million units,” PS3 now market’s number 2, says Reeves

Friday, 30th January 2009 15:03 GMT By Mike


David Reeves has told EG that despite Microsoft’s claims to the contrary, Xbox 360 is not as far ahead as the company thinks.

Reeves compared Sony stance of not dropping the price compared with MS as like “going ten rounds with Ali” and still standing.

“I don’t want to talk about the competition too much, but Xbox 360 is not ahead by a million units,” said Reeves, looking back on the post-December NPD fallout.

“We sold through 500,000 PS3s in November. We sold through 1.1 million units in December. Our installed base now is very close to 8.5 million units in PAL territories. Our numbers show we are absolutely neck-and-neck,” he said.

Looking ahead to the remainder of the PS3′s lifecycle, Reeves remains positive as now he claims that PS3 is number two in the market.

“What happened was, we overtook them, and they dropped the price. It’s almost as if we’ve gone ten rounds as Mohammed Ali and we’re still standing, because we didn’t drop the price. We held firm.

Now, going into the remaining rounds and the next seven years, we are going to be very strong. The last few weeks have shown we are clearly number two in the market. I’m as confident as I was before.



  1. Blerk

    Do Sony and Microsoft still define ‘PAL territories’ slightly differently?

    #1 6 years ago
  2. Hunam

    I guess so.

    It seems like he is trying to convince himself that he is doing his job well but at the same time convince us that him making more money is better for me, the customer.

    I think he’s got lost somewhere.

    #2 6 years ago
  3. theevilaires


    #3 6 years ago
  4. Psychotext

    Don’t worry TEA… I’ve spouted a few filthy xbot lies already today which you can respond to.

    #4 6 years ago
  5. theevilaires

    man you want to be my roadie so bad don’t you. sorry no gays allowed on my tour bus

    #5 6 years ago
  6. Psychotext

    Pshh… it’s full of transexuals anyway.


    #6 6 years ago
  7. theevilaires

    transexuals would also be gay, you of all people should know that

    /shuns back

    #7 6 years ago
  8. Psychotext

    Umm… you’re not that knowledgeable are you?

    #8 6 years ago
  9. wz

    Would gay transsexuals be straight?

    #9 6 years ago
  10. DaMan

    Reeves > Hirai :) !

    #10 6 years ago
  11. theevilaires

    i agree with you daman, i like reeves better. hirai is so chessy. Japanese with american education doesn’t mix well. Reeves is calm and cool mostly just like phil. I guess all euros aren’t bad after all.

    #11 6 years ago
  12. doctorstrange

    its cause hes british mate and therefore he is ultimate

    #12 6 years ago
  13. DaMan

    Hirai was always terrible, they should replace him lol. him and Jackass Tretton. Harrison was okay, sucks for them he is no longer at SCE.

    #13 6 years ago
  14. theevilaires

    yea harrison was ultimate. when he spoke people listened and laughed. Bring back kutargi sony! that man is a genius.hes probably in an underground bomb shelter somewhere working on PS9. Just curious anything you guys would want in a PS4 (Being serious no jokes please).

    #14 6 years ago
  15. fearmonkey

    IT seems like a given, but backwards compatibility would be nice for the PS4.
    I hope for the same with the Xbox 720.

    #15 6 years ago
  16. theevilaires

    i was thinking what if sony had some kind of trick where ps3 games were forwards compatible……

    #16 6 years ago
  17. theevilaires

    ok we all heard about the leaked specs of the ps4 right?
    its gonna use a hyper version of the cell and blu-ray blah blah blah yea.But what if the ps4 could use that tech to enhance ps3 games. Combined with the ps4 gpu (obviously created by Nvidia) and the cpu (hyper cell) the hardware could revamped the software into a next gen title. Of course they would have to make sure developers start encoding for this kind of thing. The ps4 would have a great launch line up.

    #17 6 years ago
  18. Norlick

    @TEA — Not possible. Machines arent magic boxes.

    And this Reeves guy is a fucking moron, XBOX is clearly ahead.
    What Sony is doing is actually a fairly common marketing strategy — if you’re the no. 2, attack no. 1.
    He’s basically saying “Yeah, 360 outsold us, but they had a price cut, so we win”

    #18 6 years ago
  19. Cort

    How is the XBox “clearly” ahead exactly? Because MS say so?

    #19 6 years ago
  20. Esha

    Hooray for the derogatory use of gays and transsexuals in insults.


    “[...] a fairly common marketing strategy — if you’re the no. 2, attack no. 1.”

    Oy vey, is this why Microsoft representatives and exclusive Microsoft developers chase after the PS3 like rabid hounds? Just scan over the past couple of months of news (the build up to Christmas especially) and you’ll see what I mean.

    Sooo… does that mean Microsoft are the no.2, then?

    Thought so.


    #20 6 years ago
  21. Norlick

    No, they’re clearly ahead because sales charts say so.
    What, a couple million units arent clear enough for you?

    To the second dude, Sony is obviously the one throwing the most shit(for example the bogus price comparison charts that they seem to release yearly and that “we dont have to ask for exclusives” statement). Just because M$ throws shit too dont mean they’re throwing the most.

    #21 6 years ago
  22. Cort

    Sales charts? What, like NPD’s US sales charts which don’t count the world’s biggest retailer where about 85% of US families shop at least once a week?

    The only reliable figures are from the manufacturers themselves, and MS and Sony don’t have one figure which matches the other’s geographical area.

    We don’t know who is ahead in EU, but I know that people like Reeves know more than us.

    And if you think MS bullshit us any less than Sony then you must be a fanboy moron. Seen all those recent Greenberg quotes recently? My favourite: “MS are equal winners with Nintendo”. Priceless.

    #22 6 years ago
  23. Psychotext

    You do know that NPD estimates Wal*mart sales right?

    Nintendo, Sony and MS all use NPD / Chart Track / GFK / Media Create figures in their presentations simply because for accuracy on sold through figures… nothing compares.

    The only figures the hardware manufacturers can give us reliably are shipment figures (sold to retailer). We have the most recent ones as of a couple of days ago.

    WII: 44.96m (24.83m in 2008)
    360: 28.50m (10.80m in 2008)
    PS3: 21.30m (10.78m in 2008)

    …and yes, that means the Wii sold more to retailers in 2008 than the 360 and PS3 combined. Scary.

    #23 6 years ago
  24. DaMan

    “We don’t know who is ahead in EU, but I know that people like Reeves know more than us.”

    Reeves also said PS3 is doing the same as PS2 in it’s first 2 years..

    #24 6 years ago
  25. Cort

    Estimates the world’s biggest retailer? Estimates? Like VGChartz do? That’s reliable.

    My argument is with the guy who said the 360 is clearly ahead in EU. He didn’t say which figures he was choosing to believe (or which he was choosing to ignore).

    Anyway, if Sony and MS rely on NPD et al, why do the analysts often get proved wrong by the manufacturers’ numbers when they are released at quarterly statements? How does that work precisely?

    And yes, the PS3 was matching the PS2 for from-launch performance until a couple of months ago. But Killzone 2 may well return the PS3 to the PS2 trend line.

    #25 6 years ago
  26. Psychotext

    Cort, have you any idea how accurate you can be with 85% of the real data and statistical analysis techniques? You’re talking about only a couple of percent of statistical error.

    …and no, the PS3 hasn’t been anywhere near close the the PS2 for a long, long time now. That’s based on both shipped and sold through numbers. If it ever was at all outside of individual countries.

    There was a similar argument back in December, you can see the figures half way down this page:

    #26 6 years ago
  27. Cort

    Man it must be such a burden to always be right. I was like you once, then I hit puberty.

    #27 6 years ago
  28. Psychotext

    You’re either interested in the facts… or you’re not. If you’re not, why are you even posting?

    Also, I’m wrong plenty. :D

    #28 6 years ago
  29. DaMan

    Cort – you’re kidding, right?

    take a look at this:

    #29 6 years ago

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