Mon, Jan 05, 2009 | 09:24 GMT
PS3 production costs down 35 percent – still selling at a loss
According to research firm iSuppli, PS3′s manufacturing costs are now down 35 percent compared with 2007.
Back then the machine’s components cost $690.23, but as of October last year the console cost $448.73 to manufacture.
Sony is therefore still making a loss on every console sold.
However, “PS3 may be able to break even in 2009 with further hardware revisions,” iSuppli said in a statement.
More over at GamePro.
By Mike Bowden
7 comments
#1
Blerk
05/01/09, 9:09 am
Not if they drop the price, it won’t.
#2
Syrok
05/01/09, 9:11 am
They aren’t making a loss in the Eurozone according to those numbers though.
#3
G1GAHURTZ
05/01/09, 9:18 am
Don’t forget VAT
#4
Psychotext
05/01/09, 9:19 am
Plus the retailer is obviously getting a cut. Link is broken by the way.
#5
patlike
05/01/09, 9:24 am
Fixed. Thanks.
#6
DrDamn
05/01/09, 10:03 am
I wonder how close these estimates ever actually are to reality. That is all it is, an estimate – no insider knowledge about how much Sony actually pays for the components.
#7
Esha
06/01/09, 12:00 am
It would be interesting to see a statement from Sony about this, so some real figures could come to light. All we have at the moment are figures that someone has pulled out of their bum–a talented and knowledgeable someone, no doubt, but still out of their bum nonetheless.
I’m actually worried that the situation is worse than what’s been depicted here.