CNN: PS3 is a “sinking ship”

Saturday, 13 December 2008 09:59 GMT By Patrick Garratt


CNN’s hammered Sony’s PS3 strategy after the release of November NPDs, detailing why, in its opinion, the machine is “flopping so badly” and “is dying on the shelves.”

NPD figures for last month showed that PS3 hardware sales have dropped 19 percent year-over-year, down to 378,000 compared to 466,000 in November 2007.

Here’s why:

  • “It’s the most expensive console on the market, $150 – $200 more than its rivals. Even if you believe the video game industry is ‘recession-proof’ (it isn’t), a tanking economy makes consumers more price-conscious.”
  • “The PS3’s big bonus is its ability to double as a Blu-Ray player. Too bad no one seems to care about hi-def DVDs. The differences between Blu-Ray and DVD are hard to see on a TV less than 50.”
  • “The PS3 just doesn’t have any must-have titles exclusive to the console. LittleBigPlanet has generated decent buzz but isn’t a game-changer, and neither is Sony’s new virtual world Home.”

The answer? “Deep price cuts.”

Could all the rocket scientists congregate over here, please?