Thu, Nov 20, 2008 | 08:21 GMT
Google cans Lively
Google is to close Lively, it’s online virtual Scond Life thing, at the end of December, as you can see here.
The venture launched in July, and was to have the support of game-makers going forward.
Not any more. Google wants to focus its resources on search and apps instead. All the best: we hardly knew you.
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Posted in: Hot, MMO, PC
Tags: google lively
2 comments
#1
Esha
20/11/08, 10:13 am
It’s probably for the best, too. One thing Google is learning is that specialisation isn’t just for insects.
They expanded into the Linux market, and aside from a few curious adopters, Android hasn’t done that well. They expanded into the browser market, and it launched with so many bugs and exploits that it was almost as bad as IE, so people stuck with Firefox. And if they were to have launched this, people would’ve eventually gotten bored and just gone back to the already established Second Life.
Google does have strengths (well, doy) and those are what they need to play to, I just hope they realise this in full.
#2
Tiger Walts
20/11/08, 11:21 am
Also, for Google to stop pursuing a market says a lot about that market for anyone else wanting to enter it.