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Ubi to spend £4 million on Christmas Wii and DS ads

Wednesday, 12th November 2008 14:56 GMT By Patrick Garratt

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Ubisoft will spend £4 million on Christmas ads for Wii and DS products in the UK, Brand Republic reports.

“From now until Christmas we are targeting various different demographics. We are putting a sizeable chunk into TV ads given the current economic climate,” said Ubi UK marketing boss, Jon Rosenblatt.

More through there.

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3 Comments

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  1. Blerk

    That’s probably more money than they spent on the development of the games.

    #1 6 years ago
  2. Tonka

    Ubishaftlol

    #2 6 years ago
  3. Shatner

    GamezendinginZlolz

    #3 6 years ago