Nintendo UK boss: “We have never neglected core gamers”

Wednesday, 29th October 2008 19:37 GMT By Patrick Garratt


Nintendo UK head David Yarnton has denied that Nintendo ever turned its back on the hardcore, and has reiterated that new versions of “popular core gaming franchises” are on the way for Wii.

“It’s simply not true, Nintendo has never lost its passion for core gamers,” he told MCV.

“Nintendo would like to bring smiles to as many different faces as possible and produce games which appeal to mainstream and gaming audiences worldwide.”

He added: “We have never neglected core gamers. We still have developers working on popular core gaming franchises but we need longer to complete these games, approximately two to three years.

“These games aren’t ready to launch – but are being worked on by all development teams.

“Recently launched popular Nintendo gaming franchises have included Super Smash Bros Brawl, Mario Kart Wii and Wario Land: Shake Dimension. There is also a vast array of third party core gaming titles available for the Wii console.”

You heard it here first: Wii is the home of the hardcore. There’s a full interview with Yarnton in this week’s MCV.



  1. mortiferus

    seriously now… what a crock of shit! Nintendo needs to back that up, the old it’s in the oven answer is standard PR bullshit!

    #1 6 years ago
  2. David

    We all know Nintendo have ditched there use to be core gamer for a different demographic stop bullshitting Nintendo and just get on with making your retarded Wii Fit titles.

    #2 6 years ago
  3. Hunam

    I wish they’d stop lying.

    Nintendo just seem out of touch. Didn’t reggie say awhile ago that hardcore gamers are insatiable and that they put out like 3 game in that year for them. Moron. Then he had the gall to call Animal Crossing a ‘core’ (bleh) game.

    Seriously, if they just admitted that they like the causal market more I’d be happy because at least it’s not a lie.

    #3 6 years ago
  4. AlbenoEpiX

    Voila! Nintendo’s very own J Edgar Hoover look-alike.

    #4 6 years ago

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