“I think going into next year we’re going to see significant growth,” he said. “We’re counseling retail to be ready for it.
We have a number of very strong franchise games on the docket that will be launching next year. We haven’t gone public with those, and many third-parties have not yet either because they’re concentrating on holiday, but we have a number of very strong titles coming.”
The PSP market’s shifting, apparently, towards “young moms,” so expect 15,000 PSP Spyro games in 2009.
“When we launched the PSP it launched at a 28-year old, heavily male, New York subway [demographic], and that slowly trended down. Now we’re in the mid-teens with a lot of tracking even younger than that,” Koller added.
“Our research shows that in the next 12 months young moms actually are set to have the highest propensity to purchase the hardware and software for their young children.”
Loads more through there.
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