Tue, Sep 16, 2008 | 06:43 BST
Acti-Blizz Day – Guitar Hero: Aerosmith brought the band more money than any of its albums
Speaking during Activision Blizzard’s Analyst Day last night, company boss Bobby Kotick claimed that Guitar Hero: Aerosmith had netted the ageing rockers more money than any of their previous albums.
“[Their] version of Guitar Hero generated far more in revenues than any Aerosmith album ever has,” said Kotick.
“Merchandising, concert sales, their ability to sign a new contract [have] all been unbelievably influenced by their participation in Guitar Hero.”
Looks like you did the right thing, Steve. Thanks, MTV.
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Posted in: Activision Blizzard, Hot, PS3, Rhythm action, Xbox 360
Tags: Activision Blizzard Analyst Day, Bobby Kotick, Guitar Hero: Aerosmith
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