Thu, Jul 10, 2008 | 18:07 BST
Next-Gen.biz Edge rebrand confirmed
GI’s confirmed that Future is to rebrand Next-Gen.biz as Edge, as was unwittingly announced this morning.
The rebranding exercise is being led by Future’s US office, according to company spokesperson Will Guyatt.
“It’s going to do what Edge has done for year’s in print, but online,” he said.
More through the link.
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Posted in: Internet, Journalism, Trade, UK
Tags: edge, next-gen.biz
2 comments
#1
Blerk
10/07/08, 12:43 pm
“It’s going to do what Edge has done for year’s in print, but online,” he said.>
They’re going to charge you £4.50 a month to look at it?
#2
fj
10/07/08, 1:20 pm
I hope Will isn’t a subeditor.