Fri, Apr 25, 2008 | 13:58 BST
Ubi sales up 36% in full-year results
Ubisoft has announced full-year figures for the period ending March 31, showing a sales increase of 36.4 percent to 928 million euros ($1.45 billion).
Noted as cash-drivers were Tom Clancy’s Rainbow Six Vegas 2 at nearly 2 million units; Games For Everyone (G4E) products, which topped 230 million euros in sales for the year; and Assassin’s Creed, which has now sold more than 6 million units.
“2007-08 was a remarkable year for Ubisoft, underpinned by three strategic achievements: Continued strengthening of existing franchises such as Rainbow Six, Rayman, The Settlers and Ghost Recon which recorded excellent sales levels,” said company supremo Yves Guillemot.
“The sharp ramp-up of the ‘Games For Everyone’ casual range, whose sales figures tripled over the year. A steady output of new releases with Assassin’s Creed and Imagine that have performed exceptionally well. These strategic focuses will once again be the key to our success in 2008 which is set to be another record year for the industry with growth expected to reach at least 15%. Ubisoft’s games line-up is particularly strong, with no fewer than seven existing franchises, five new releases and new brands in the casual segment.”
Ubisoft is targeting 1 beellion euros in sales for fiscal 2009.