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Apple applies for trademark protection on gaming devices

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Here. According to that piece, Apple's applied for trademark protection on "toys, games and playthings, namely, hand-held units for playing electronic games; hand-held units for playing video games; stand alone video game machines; electronic games other than those adapted for use with television receivers only; LCD game machines; electronic educational game machines; toys, namely battery-powered computer games."

It could mean nothing. It could mean that Apple's about the enter the games trade. Which would be pretty much the funniest story of the century, even though we're only in year eight.

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Patrick Garratt avatar
Patrick Garratt: Patrick Garratt is a games media legend - and not just by reputation. He was named as such in the UK's 'Games Media Awards', the equivalent of a lifetime achievement award. After garnering experience on countless gaming magazines, he joined Eurogamer and later split from that brand to create VG247, putting the site on the map with fast, 24-hour a day coverage, and assembling the site's earliest editorial teams. He retired from VG247, and the games industry, in 2017.
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