Sony offering discounts to German HD-DVD turncoats

Tuesday, 29 January 2008 19:08 GMT By Patrick Garratt

Sony is offering 150 euro off the price of a Sony BDP-S300 Blu-ray player to any German customer that hands over their used HD-DVD player. This points out that HD-DVD adoption if far higher in the States, so a replication of the offer in the US isn’t likely, and there’s no word of anything similar happening in the rest of Europe either. So far, German retailer Saturn is the only partner for Sony’s grand plan to demolish HD-DVD, one player at a time.

We wish it’d hurry up.